Amazon, for those not in the know, offers a great service called “Prime”. Its big perk is free two-day shipping on eligible items, with heavily discounted overnight shipping, and sometimes even same day shipping – although that availability is quite limited. Prime also offers TV shows and movies that you can stream to your smart TV, computer, tablet, smart phone and so on. It also has over 500,000 books that you can borrow from the Kindle Owners’ Lending Library.
For years, this service has cost $79. If you do a lot of shopping on Amazon and like quick shipping, this is a service worth buying, in my opinion. During the nine years that Prime has been offered, Amazon has not once raised the price, even though everything else has gotten more expensive. Well, that changes now.
Next week, Prime will cost you $99, with the student Prime set to cost $49, up from $39. Does the price hike keep the service looking attractive? For heavy Amazon users, there’s probably no doubt that it does. For casual users, it might not be the case. As usual, it’s best to study a little bit before you commit.