Electronic Arts has apparently stepped its efforts at image rehabilitation up to the next gear. For one week only, starting March 20, 2013 until March 26, 2013 at 10:00AM PDT, EA is slashing prices on most of its games available on its Origin service up to an impressive 70% off. EA calls this its “Player Appreciation Sale“.
The sheer number of games on sale as well as the magnitude of the discounts suggest that EA is quite serious at expressing its appreciation to its most loyal customers. This is true especially now, a time when the company’s image is being assaulted from multiple fronts. From the PR hit it took when its CFO, Blake Jorgenson, said the company was going to be incorporating microtransactions in every game it publishes to the super-hyped disaster that was the SimCity launch a couple of weeks ago to the very ill-timed departure of its CEO John Riccitiello, it seems that every time the name “EA” appears on the news it’s been for something bad.
Here’s a small sampling of what’s available:
It’s not just PC games on sale. Games for handhelds and consoles are also available at incredible discounts; games for Mac are also on sale.
Finally, even DLC is subject to substantial discounts. A quick look at the Downloadable Content tab reveals DLC for Battlefield 3, Medal of Honor, Medal of Honor Warfighter, and others for as low as $1.65 (Battlefield: Bad Company 2 SPECACT Kit Upgrades).
So if you’re hot for some EA-published games and DLC, whether you play on a PC, handheld, console, or even a Mac, Origin’s probably got a deal you’ll like.
One last thing, though: Don’t bother looking for SimCity on sale; it’s one of the few games not offered. On the other hand, if you do buy and activate it at full price before March 26th, you do get a free game download as mentioned in our previous story.