Is the iPhone Falling Behind? Steve Wozniak Seems to Think So

Posted on February 11, 2013 8:40 AM by Rob Williams

Apple’s iPhone might still be selling in droves, but some are beginning to wonder if it’s bound to last. The reason boils down to features, an area where things are lacking at the moment with the company. While its current iPhone 5 brought a fair bit to the table, it didn’t bring along the typical “wow” factor that we’ve come to expect from Apple. That phone’s launch was one of Apple’s few where the product felt more evolutionary than revolutionary.

Ever since the original iPhone launch, there’s been a features battle of industry versus Apple. Today, the vice versa seems to be true, and one person backing that up is company co-founder Steve Wozniak. He states, “Others have caught up. Samsung is a big competitor. But precisely because they are currently making great products.

He goes on to state that while it’s nice that there are so many Apple loyalists who wouldn’t dream of buying into the competition, “this loyalty is not given“. Apple has often shied away from certain features – especially NFC – and given the current state of things, we have to wonder how much longer that’ll be the case. Apple likes to innovate, invent, and not borrow ideas or license technologies from others, so it could be a tough road ahead.


Rumor has it that the iPhone 5S and especially 6 could be game-changers, though. The iPhone 5 brought a couple of nice features to the table, but at the end of the day, it felt mostly like a hardware upgrade. The iPhone 5S, then, could be the software upgrade, whereas iPhone 6 would be the blend of the two with an updated SoC, likely A7. This is speculation on my part.

The next couple of years are going to be very interesting for the company, and given the fast-pace of things, the market this time next year may look totally different. Will Apple start adopting the features of its competitors? Or will manage to get that “wow” out of us with its own unique features? Speculate away.

  • Marfig

    It has always been sort of expected that no company can dominate the market for too long.

    I’ve been advocating since the beginning that Apple position in the market would be challenged as soon as the competition caught up. Not just challenged, but the company risks becoming, for the second time in its history, an irrelevant 3rd rank player of the industry. It’s all due to how much the tablet and smart phone devices of this company accept or not an open architecture. It was this that shot Apple to the back rank of personal computers for 2 decades and it will be this much that will do it again if Apple insists in developing devices completely locked to their platform.

    I also won’t trust that many revolutionary features are going to happen in the smart phone market. Maybe the PC, but not the smartphone. Smart phones have matured and the competition will become increasingly more about quality/price ratios than about some neat new technology. There’s not much room for Apple here.

    • Rob Williams

      Apple does have one major advantage, though: its fans are REAL fans. People I know who own the iPhone don’t -care- about the limitations of the latest version, they’re still buying them up. By contrast, anyone I know who owns a good Samsung smartphone at the moment wouldn’t think twice about going with HTC next time if that company’s product happens to be more compelling.

      It DOES help though, that the software across all Android vendors can be used on each device, whereas on the Apple side, you’re locked-in. I could see not wanting to leave Apple if you have $100s worth of apps purchased.

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