AMD Ushers in Breathtaking Multimedia for Mobile Devices…

SUNNYVALE, CALIF. – February 12, 2007 – AMD (NYSE: AMD) today introduced
the AMD Imageon(tm) 2298, 2294 and 2192 media processors, offering
ultra-fast, high-resolution image processing, DVD-quality video and
high-definition audio for compelling mobile multimedia experiences.
These new processors further enhance the industry-leading AMD Imageon
family of discrete media processors, helping handheld manufacturers to
quickly and cost-efficiently deliver the latest multimedia features that
consumers demand.

Next-generation AMD Imageon 2298 and 2294 processors are designed to
bring the latest multimedia performance to mobile devices with a
combination of features that enable a seamless, high-quality,
multi-tasking entertainment experience unprecedented in today’s handheld
market. The AMD Imageon 2192 media processor enables similar
feature-rich devices for mainstream consumers.

“As mobile broadband networks continue to increase capacity and improve
quality, the consumer appetite for sophisticated multimedia on the go is
growing exponentially,” said Paul Dal Santo, vice president and general
manager of AMD’s Handheld Business. “We are bringing to fruition our
vision of helping global OEMs and network operators truly delight their
customers with incredibly realistic, immersive media-rich experiences.”
“Trends such as mass adoption of video sharing sites like YouTube, and
the popularity of the phone as a personal camera, demonstrate that
today’s consumers value the ability to access and create digital media
anywhere,” said Michelle Abraham, Principal Analyst with In-Stat.

“Network operators can take steps toward recouping the massive
investments they have made in mobile 2.5G and 3G networks by offering
consumers value-added services that leverage the additional bandwidth,
such as video streaming, video telephony and mobile TV.”

AMD Imageon 2298, 2294 and 2192 media processors are expected to usher
in a new standard of mobile multimedia with DVD-quality video, image
stabilization, high-resolution imaging, crystal clear audio and
color-rich TV output display. Furthermore, consumers can enjoy multiple
features simultaneously, such as listening to music while viewing
photos. Specific features of the latest AMD Imageon media processors
include:

• Ultra-Fast, High-Resolution image processing supports up to 12
  Mpixel camera functions
• DVD-Quality Video Playback and Recording with Stabilization for
  a high-quality, camcorder-like experience
• High-Definition Audio turns the phone into a portable music
  player
• TV Output allows viewing of videos and photos on any TV or
  projector
• Mobile TV capability for watching digital TV programs on the go
• Video Telephony with echo cancellation and image stabilization
• Video Transcoding converts to various video formats and adjusts
  frame rate for over-the-air video messaging
• Error Resiliency compensates for transmission errors to help
  provide seamless over-the-air video quality.

Thanks to the flexible device design enabled by AMD Imageon media
processors, manufacturers can quickly upgrade to the latest multimedia
technology because the media processor is separate from baseband (RF)
functions. This architecture not only enables faster time to market, it
also helps reduce power consumption for longer device battery life, as
well as reducing design costs and eliminating unnecessary
requalification of the baseband with each feature upgrade, thereby
saving time and money for manufacturers.