The British band Duran Duran is to create a virtual island within the online world of Second Life, on which they will perform actual live concerts. Three-dimensional versions of the band members – called Avatars – have been commissioned and will be revealed in September. The band hopes to perform their first virtual concert in the coming months.
Ok, I admit I am a fan of old school Duran Duran, so I will give them the benefit of the doubt here. In a time when companies are trying to figure out unique ways to spice up an online experience, I think this is one of the craziest ideas yet. I can’t wait to see a video of this one online.