Google In Bidding To Buy DoubleClick

Google has thrown its hat into the ring against Microsoft and (reportedly) Yahoo and AOL. Most of the stories quote a Wall Street Journal piece that is only available to subscribers. Google’s entry into the bidding may boost the price for the remaining pieces of DoubleClick (parts of the company having already been sold off) to $2 billion, twice what its current owners paid for the whole thing.

I am shocked that Google wants to own more of the ad market! (Sarcasm in case I was too subtle).

Source: Slashdot