Google Launches Checkout

During a recent press conference, Google CEO Eric Schmidt indicated to reporters that the new service would not be a competitor to eBay and said that it would be “different” from PayPal. Checkout will be compatible with all major credit cards and Google is currently holding a special promotion with Citi. The company also indicated that Checkout will tie in with other programs like AdWords and AdSense — an ideal tracking and marketing combination for merchants it said.

I don’t think it really matters -what- they say it’s for… if it can be used in place of PayPal, it will be. Here’s to hoping that checkout really takes off.