NCsoft’s Guild Wars Breaks Four Million
Subscription-free business model sets new standard for online multiplayer games
Bellevue, WA. Aug. 21, 2007 – The Guild Wars(R) franchise of online roleplaying games has broken the four million units sold mark in just over two years. Published by NCsoft(R) and developed by ArenaNet(R), the Guild Wars series (consisting of Guild Wars, Guild Wars Factions(TM), and Guild Wars Nightfall(TM)) has set the standard for online co-operative and competitive play with award-winning content and a subscription-free business model. Since the first campaign launched in 2005, Guild Wars has developed legions of loyal fans who are hotly anticipating the August 31 release of the game’s first true expansion, Guild Wars: Eye of the North(TM).
“ArenaNet’s fantastic work on Guild Wars has helped make NCsoft the leading online gaming publisher in the world,” said Robert Garriott, CEO of NCsoft North America. “Guild Wars players continue to join in droves and stay loyal to the franchise thanks to a business model that makes for a very accessible product. We are all excited about the future of Guild Wars with the expansion ready to be released and Guild Wars 2(TM) on the horizon.”
“Four million units sold is an impressive number and demonstrates that Guild Wars is a proven franchise,” said Bob McKenzie, Senior Vice President of Merchandising, GameStop Corporation. “The Guild Wars franchise delivers an outstanding gaming experience and is clearly an important part of our PC games offerings.”
In advance of the release of Guild Wars: Eye of the North, ArenaNet is hosting the Sneak Peek Weekend from August 24 to August 26, during which players can explore the frigid climes and encounter the wild beasts of the Far Shiverpeaks region. To participate in the preview weekend, players must purchase the Guild Wars: Eye of the North Prerelease Bonus Pack, on sale at retailers in North America and Europe, in the Guild Wars in-game store, and at PlayNC.com.
Any loot, items, XP, and Heroes earned by players during the Sneak Peek Weekend will be available when Guild Wars: Eye of the North goes live on August 31. Additional information about the Guild Wars: Eye of the North Sneak Peek Weekend can be found at www.guildwars.com/events/ingame/gwen-sneakpeek.
Guild Wars: Eye of the North is the first expansion to the subscription-free Guild Wars franchise of fantasy online roleplaying games. It features new characters, Heroes, items, and story content accessible to players who own any existing Guild Wars campaign.
For more information on the Guild Wars franchise, visit the Guild Wars website at www.guildwars.com. The award-winning Guild Wars series of games, as well as the Guild Wars: Eye of the North Prerelease Bonus Pack, can be purchased from retailers or downloaded from the PlayNC store at secure.plaync.com/cgi-bin/Store.pl.
About ArenaNet
ArenaNet, located in Bellevue, Washington, is a wholly-owned subsidiary of NCsoft Corporation. ArenaNet has built a state-of-the-art interactive game network and develops premier multiplayer online games for dedicated game players. ArenaNet’s titles, Guild Wars, Guild Wars Factions, Guild Wars Nightfall, and Guild Wars: Eye of the North, are global online roleplaying games that allow gamers to play with anyone, anytime, and anywhere in the world. More information about ArenaNet can be found at www.arena.net.
About NCsoft Corporation
NCsoft North America is headquartered in Austin, Texas and is a wholly-owned subsidiary of Korea-based NCsoft Corporation. NCsoft, with its own development and publishing offices in Texas and California, also works with other NCsoft subsidiaries and third party developers throughout North America to develop and publish innovative online entertainment software products. The company has successfully launched multiple online titles in the last three years and continues to support its franchises, which include Lineage(R)/Lineage II, City of Heroes(R)/City of Villains(R), Guild Wars/Guild Wars Factions(TM)/Guild Wars Nightfall(TM)/Guild Wars: Eye of the North(TM), and Dungeon Runners(TM). More information about NCsoft can be found at www.plaync.com.