Is the High-Def Format War Over?

Seizing on widely reported January sales numbers from Neilsen VideoScan, a Sony executive said Friday that the studio plans to begin marketing Blu-ray as the winner of the high-def format war. Sony Pictures Home Entertainment worldwide president David Bishop made the comments to trade newspaper Video Business in reaction to widely reported Neilsen/VideoScan sales figures indicating that Blu-ray discs outsold HD DVD in January by a ratio of 2:1.

It seems kind of early to declare an actual winner at this point in the game, but hey, that’s marketing. If only they were this quick to jump to action when the slew of battery explosions occurred last year.

Source: High-Def Digest