Nikon Announces Mirrorless V1 & J1 Cameras

Following weeks of speculation, Nikon has today announced its “Nikon 1” camera system, featuring a mirrorless design and compact size. As with most MILCs (mirrorless interchangeable lens cameras), Nikon has designed its “1” cameras to sit between point-and-shoots and DSLRs with the goal of being compact while still offering DSLR-like qualities.

The first two models out of the gate include the $649.95 J1 and $899.95 V1. At first glance, these prices seem high for what looks like an over-glorified point-and-shoot, but make no mistake, these cameras are much closer to DSLR than point-and-shoot, and some of the specs prove it.

First, Nikon is touting the “world’s fastest” auto-focusing system with a staggering 73 focus points; the promise of full resolution continuous shooting of 60 FPS; “smart photo selector” which selects the best photo out of a group based on exposure, composition, focus and facial recognition; the new EXPEED 3 dual-core image processing image and more.

The cameras, though small, will be able to record at 1080p – something I’d love to see the results of. In addition, there’s something called “Motion Snapshot” that “unites a frozen still image with a slow-motion movement set to a built-in audio soundtrack“. For those curious about megapixels, the 13.2mm x 8.8mm sensor is 10.1MP, resulting in image sizes of 3872×2592

Though both the J1 and V1 use the same Nikon 1 system, both are targeted at different audiences. The J1 is designed for those who value superior photography but aren’t likely to treat the camera as a DSLR. There’s no room for an external flash, and there’s also no viewfinder, meaning that the screen will have to be used (something I can’t believe I’m seeing on a camera of this price).

The V1 on the other hand is for those who do take their photography very seriously, and want as much control as possible. You can use the just-announced SB-N5 speedlight to provide better lighting (thankfully, it can be rotated), and also make use of an actual viewfinder. Interestingly, this viewfinder is electronic, and is able to detect whenever it’s being used. When that’s the case, the LCD turns off. The V1 also includes a second sensor, mechanical, although I’m not sure of the benefits it offers.

With the launch of the 1 system comes four lenses (none of which provide outstanding specs, save for the 10mm 2.8), a GPS unit and also a mount adapter; used to allow the use of F mount lenses. Overall, the cameras are a bit pricey, but for their purpose, they could just be a hit. I’ll be taking a look at one of these in the weeks to come, so stay tuned for our full review.