Nikon Canada Wishes You a Wireless Holiday Season

Mississauga, ON, October 6, 2005 – Nikon Canada today announced its 2005 holiday product line-up. This holiday season, digital photography goes wireless and consumers see the world from entirely new angles. Ranging in price from $289.95 to $1,069.95, Nikon’s revolutionary compact COOLPIX and digital SLR (single lens reflex) series of cameras offer unique features and functions, making great gift ideas for photographers of any skill level.

“Every year, the holidays bring out the hottest and trendiest products each industry has to offer,” said Greg Flasch, National Advertising and Communications Manager, Nikon Canada. “With the world’s first built-in WiFi cameras, an incredibly powerful and affordable digital SLR, and the return of the swivel-mounted lens, Nikon brings the latest in innovation and unmatched functionality, making a Nikon camera perfect for anyone on your gift list.”

Nikon’s COOLPIX P1 and COOLPIX P2 are the first compact digital cameras to offer built-in WiFi capabilities, adding incredible convenience and freedom to photography. Pictures are effortlessly transferred to a computer or PictBridge printer**, eliminating the need for wires and cables. COOLPIX P1 and COOLPIX P2 offer 8.0 and 5.1 effective megapixels respectively, making for beautiful enlargements and creative cropping. Photo composition is incredibly easy with 3.5x zoom capability provided by a 36-126mm Zoom-Nikkor lens (35mm equivalent). Both models are equipped with D Lighting – to automatically add detail and light where needed, Face-priority AF – to automatically detect and focus on up to three human faces in any frame, and Nikon’s exclusive In-Camera Red-Eye Fix. Spur-of-the-moment pictures are easy to capture with a start-up time of 1.2 seconds and continuous shooting at up to 2.3 frames per second.

Manufacturer Suggested Retail Price (MSRP): COOLPIX P2 – $499.95 COOLPIX P1 – $599.95

COOLPIX S4 offers a swivel-mounted 10x Zoom-Nikkor lens that allows the lens and LCD sections to move independently. Its 38-280mm performance (35mm equivalent) maximizes creativity and makes it possible to shoot from the hip, from over the head, and even to take self-portraits. Compact and portable, the camera has a slim-depth of just 37mm and weighs only 205g. COOLPIX S4 offers 16 helpful Scene Modes, with four Scene Assist Modes, and the Voice Recording Mode to record up to five hours of sound***. Users will appreciate D Lighting, Face-priority AF, In-Camera Red-Eye Fix and Blur-Warning, with results viewed instantly on a 2.5-inch LCD monitor. Adding even greater versatility, four Movie Modes – three with sound and one for time-lapse – record movies at up to 15 frames per second.

MSRP: COOLPIX S4 – $499.95

An entry-level digital SLR with 6.1 effective megapixels, the Nikon D50 is an excellent choice for families who appreciate automated excellence or the seasoned enthusiast who wants full manual control. Nikon’s scene-optimized Digital Vari-Program modes simplify the photographic process with seven automated modes. Ready for action, the camera has a start-up speed of just 0.2 seconds and offers continuous shooting at 2.5 frames per second for up to 137 shots. More adept photographers will take advantage of shutter speeds of 30 to 1/4,000 second and a high-speed flash sync speed of up to 1/500 second. They will also appreciate endless creative possibilities thanks to compatibility with Nikon’s extensive lineup of high-quality, high-performance AF Nikkor lenses, as well as the expanding family of digital-dedicated DX Nikkor lenses. The camera also offers a 2.0-inch LCD monitor and comes with camera strap, body cap and rubber eyecup, along with all essential accessories.*

MSRP: D50 (body only) – $869.95, D50 (kit with additional 18-55mm f3.5-5.6 G ED Lens) $1,069.95, Optional AF-S DX Nikkor 55-200mm f4-5.6 G ED Lens $269.95 (Dealers may offer a dual lens kit)

With a sampling of the best that Nikon has to offer, COOLPIX L1 is the perfect all-around choice for families, travellers, sports and outdoor enthusiasts. With an impressive 6.2 effective megapixels and a powerful 38-190mm lens, COOLPIX L1 gives remarkable freedom to compose perfect shots. It offers the latest in innovative functions, including D Lighting, Face-priority AF and In-Camera Red-Eye Fix. COOLPIX L1’s 15 Scene Modes lets the user select an appropriate Scene Mode while the camera automatically selects the optimal settings for that shot. Four Scene Modes feature Scene Assist to help with better composition of the shot. The camera also offers a large 2.5-inch LCD monitor and 10MB of internal memory.

MSRP: COOLPIX L1 – $429.95

Continuing the ‘S Series’ of COOLPIX cameras, COOLPIX S3 is the height of compact digital photography. It boasts 6.0 megapixels and a sharp 35-105mm 3x Zoom-Nikkor ED lens**** that fits nicely into its slim depth of 19.7mm. The very definition of compact, it fits into the tiniest purse or shirt pocket and is extremely portable. Its 2.5-inch LCD screen makes reviewing pictures a breeze. COOLPIX S3 offers 17 Scene Modes, including four Scene Assist Modes, for best shooting results. The camera also offers D Lighting, Face-priority AF, In-Camera Red-Eye Fix and the convenient Blur-Warning which warns instantly if a picture has been compromised by camera shake. COOLPIX S3 comes complete with Li-Ion Rechargeable Battery and the COOL-STATION MV-11, allowing the user to charge the battery while still in the camera.

MSRP: COOLPIX S3 – $499.95

Incredibly intuitive, COOLPIX 4600 and COOLPIX 5600 are built to let novice photographers take great pictures the moment they pick up the camera. COOLPIX 4600 and COOLPIX 5600 have the advantage of 4.0 and 5.1 megapixels respectively, and are loaded with helpful features and functions. Both cameras offer D Lighting, Red-Eye Reduction, Blur Warning and 15 Scene Modes to ensure pleasing results every time. The more creative shutterbug can play with five Colour Options and various Scene Assist modes to benefit from more control over composition, easily viewing results on the 1.8-inch LCD monitor. COOLPIX 4600 and COOLPIX 5600 offer 14MB of internal memory and are compatible with SD memory cards.

MSRP: COOLPIX 4600 – $289.95, COOLPIX 5600 – $339.95

*All in the Box

Nikon Canada’s COOLPIX and digital SLR series of cameras are ready to go right out of the box, including all essential accessories, such as rechargeable batteries and charger, A/V and USB cables, and Nikon’s latest release of its comprehensive PictureProject software for organizing and editing photos.

Exclusive Canadian Warranty

Nikon Canada offers an exclusive 2-year warranty for all COOLPIX, D50 and D70s digital SLR cameras purchased from a Nikon Canada Authorized Dealer. Consumers can feel comfort knowing their investment in protected by Nikon Canada’s 2-Year Warranty with in-Canada service.

About Nikon

Coolpix ~ Simply, Better Pictures. Nikon Canada Inc. headquartered in Mississauga, Ontario, is a subsidiary of Nikon Corporation, a world leader in imaging products, precision equipment and instrument technology. Nikon Canada offers an extensive array of digital, SLR and compact cameras as well as film scanners, binoculars and microscopes for the consumer, business and photography markets. All Nikon Canada products are sold through a network of Nikon Canada Authorized Dealers. For more information on Nikon Canada and its products and services or to find a Nikon Authorized Dealer, visit www.nikon.ca.

• ** With the optional PD-10 wireless print adapter, $69.00 MSRP
• *** Five hours of sound is possible with a 256MB SD card
• **** Nikon’s ED (Extra-low Dispersion) glass offers superior sharpness and optimal colour correction.