parter is a new entry in the real money trading industry that uses an eBay-like “peer-to-peer†approach for the buying and selling of game gold for World of Warcraft and other MMORPG online games. The company has received venture capital funding from Bessemer Venture Partners and its management includes executives with experience at THQ, Walt Disney, Expedia, Ariba and IGN. Sparter describes itself as “the world’s first company devoted to enabling global Gamer2Gamer trading of virtual currencies.â€
It didn’t take long for a new method of virtual trading to come about, since eBay decided to de-list all such auctions just two weeks ago. This new service uses Escrow instead of PayPal (seeing as it’s owned by eBay), but is more secure overall. Will it be a success? Only time will tell.
Source: Virtual Economies