Sony Enters Into Strategic Licensing Agreement with AGEIA

Tokyo, July 21, 2005 – Sony Computer Entertainment Inc. (SCEI) announced today that it
had entered into a strategic licensing agreement with AGEIA Technologiesâ„¢, Inc. (AGEIA), a
physics tool and hardware developer based in California, U.S.A, effective July 20, 2005.
Through this agreement, SCEI obtains sublicensing rights of the AGEIA PhysXâ„¢ SDK (also
known as NovodeXâ„¢), a physics library developed by AGEIA.

The AGEIA PhysX SDK is the leading next-generation solution for creating
compelling in-game physics and has been widely adopted by various game engines, such as the
Unreal Engine 3 by Epic Games. Its multi-threaded capability makes the AGEIA PhysX SDK
ideally equipped to leverage the power of the Cell processor. The licensing agreement allows
for SCEI and AGEIA to optimize the AGEIA PhysX SDK for utilization in
PLAYSTATION®3, and will be included in the Software Development Kit for
PLAYSTATION 3. Frontline support will be provided by SCEI.

You can check out the full press release on the Sony site here. What we’ve already seen of the PS3 has been amazing, and is going to get even more amazing with AGEIA. I can’t wait for this console!