Warner Bros. Pulls Out Of Canada

In a pre-emptive strike against movie piracy originating from Canada, Warner Bros. Pictures said Monday it will cancel preview screenings of its movies north of the border. Frustrated with unauthorized camcording of its new releases in Canadian cinemas, the studio said it will immediately halt all “promotional and word-of-mouth screenings” of upcoming releases.

What the heck? They are pulling the previews of future movie titles, from those who paid to watch a movie?? I can’t see how that will help piracy or much of anything else. I guess it’s better than them pulling the movie and leaving the previews.

Source: Reuters