Sony CEO Tired of Format War

Blockbuster made huge news in June with their announcement of Blu-ray exclusivity and at that time, many jumped on the “death to HD-DVD” bandwagon. But look at how fast things can change in just a few months. Sony was riding high, but Toshiba’s wits helped them become serious competition again. As a result, Sony is really feeling the heat and the CEO has gone as far as to call the entire situation a “stalemate”.

There’s no denying that the primary victims in the entire situation are the consumers themselves, so it’s foolish that two companies are just dancing around with each other while nothing really gets accomplished. Although HD-DVD and Blu-ray players are in many homes, it still pales in comparison to the amount of people who are sitting back, waiting for the entire “war” to end, before deciding on which side to take. Sadly, that doesn’t look to end, anytime soon.

“It’s a difficult fight,” Stringer was quoted saying by the Associated Press, going so far as to describe the situation as a “stalemate.” He candidly indicated that the war mostly came down to bragging rights over who was winning, and said that the two camps could have collaborated better in the past to develop one format. Stringer even said that he wished he could go back in time to make that possible-is that the smell of regret floating in the air?

Source: Ars Technica